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	<title>IDY Creative - Branding, Package Design and 3D Viz &#187; Showcase</title>
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	<description>A Discussion on Branding, Packaging Design and 3D Visualization</description>
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		<title>Gettin&#8217; Hot with Playboy</title>
		<link>http://idycreative.com/blog/gettin-hot-with-playboy/</link>
		<comments>http://idycreative.com/blog/gettin-hot-with-playboy/#comments</comments>
		<pubDate>Fri, 18 Dec 2009 18:13:55 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[3D modeling and animation]]></category>
		<category><![CDATA[Packaging]]></category>
		<category><![CDATA[Showcase]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://idycreative.com/blog/?p=155</guid>
		<description><![CDATA[Playboy debuted it&#8217;s smokin&#8217; line of indoor tanning products. And guess who designed the packaging?
We wrapped the labels, rhinestones and all, around 3D virtual bottles and kicked out sharp, stunning glamour shot images instead of costly photography. That&#8217;s right, the image you see above is not a photo &#8211; it&#8217;s a 3D image rendered entirely [...]]]></description>
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		<title>Unique Product Naming</title>
		<link>http://idycreative.com/blog/product-naming/</link>
		<comments>http://idycreative.com/blog/product-naming/#comments</comments>
		<pubDate>Fri, 18 Dec 2009 17:30:12 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[Packaging]]></category>
		<category><![CDATA[Showcase]]></category>

		<guid isPermaLink="false">http://idycreative.com/blog/?p=149</guid>
		<description><![CDATA[What do you call round bakeable balls of yucca?

While Pan de Yuca is well known in the Latin community, our client wanted to sell its delicious snack in the U.S. They commissioned us to rename the product to appeal to American consumers. After research and several brainstorming sessions, we created Yuca Bites. And we didn&#8217;t [...]]]></description>
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		<title>Stand-Out Package Design</title>
		<link>http://idycreative.com/blog/mr-kites-cookie-bons/</link>
		<comments>http://idycreative.com/blog/mr-kites-cookie-bons/#comments</comments>
		<pubDate>Fri, 18 Dec 2009 17:16:44 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[3D modeling and animation]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[Packaging]]></category>
		<category><![CDATA[Showcase]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://idycreative.com/blog/?p=143</guid>
		<description><![CDATA[Step right up, folks&#8230; Mr. Kite&#8217;s chocolate covered treats needed a fun brand ID and package design.
Inspired by a famous 60&#8217;s British rock &#8216;n roll quartet, Mr. Kite&#8217;s hired IDY Creative to design their packaging and brand materials for 3 flavor offerings of their chocolate covered cookie balls. We took the antique carnival road show [...]]]></description>
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		<title>Brand Identity</title>
		<link>http://idycreative.com/blog/showcase-test-2/</link>
		<comments>http://idycreative.com/blog/showcase-test-2/#comments</comments>
		<pubDate>Fri, 18 Dec 2009 13:01:20 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Showcase]]></category>

		<guid isPermaLink="false">http://idycreative.com/blog/?p=135</guid>
		<description><![CDATA[Successful brands are remembered. Island Sky asked us to design their Brand ID to instill a feeling of trust and confidence in their customers.

Water from the air. It&#8217;s that simple. And it&#8217;s that simplicity that inspired this logo design for Island Sky water making machines. The combination of the green leaf with the water droplet [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Package Your Brand</title>
		<link>http://idycreative.com/blog/showcase-test/</link>
		<comments>http://idycreative.com/blog/showcase-test/#comments</comments>
		<pubDate>Fri, 18 Dec 2009 12:21:55 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Showcase]]></category>

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		<description><![CDATA[LA Ink&#8217;s distinctive brand shines through on their fabulous moisturizer label.
Your Package is often your brand&#8217;s first exposure to the consumer. We respect the power of the brand and create packaging that harnesses that power. The artists at LA Ink created tattoo art that inspired us in the creation of this shrink wrap label for [...]]]></description>
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		<title>Tropicana Brand Backlash &#8211; NY Times</title>
		<link>http://idycreative.com/blog/tropicana-brand-backlash-ny-times/</link>
		<comments>http://idycreative.com/blog/tropicana-brand-backlash-ny-times/#comments</comments>
		<pubDate>Wed, 04 Mar 2009 16:37:31 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Showcase]]></category>

		<guid isPermaLink="false">http://idycreative.com/blog/?p=97</guid>
		<description><![CDATA[
Stuart Elliot of the New York Times wrote an interesting piece on Tropicana&#8217;s new orange juice brand and package design. Seems people didn&#8217;t like the new look, and weren&#8217;t afraid to speak out about it.
What do you think?
]]></description>
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