Gettin’ Hot with Playboy
Unique Product Naming
Stand-Out Package Design
As most of my many fans know, I’m a huge “Before and After” comparison lover – especially when it comes to brand ID.
So I squealed with delight as I stumbled upon another scorching “before and after” logo design debate at Brand New. Sunkist recently rebranded its orange drink. My opinion? Most any change is good change in retail. Especially when marketing products for those crazy youths. Having said that, I’m not in love with the logotype, and certainly don’t like the “swirl-o-rama” going on in the background. But if it appeals to the young folk, then it should work out just fine. Does anyone else see a resemblance to the old Snapple logo? Check the discussion out at Brand New.
About 60 people in line. Apple store manager greeted everyone with a handshake, and promised water for everyone. It’s been 3 hours of Apple talk with likeminded people. Conversation with kid who was born the year I first used a Mac in 1990.
Line has moved to the mall door in anticipation of opening.
3:00 AM and I’m 4th in line at the Ft. Lauderdale Galleria Mall Apple Store. Wasn’t sure what to expect – if I’d be 1st or 30th. Weston AT&T store had about 30 people in line at 4:00.
Some friendly Apple employees roaming around.
RokTabs
- The Bib – Reinvented
- Branding eXfuze Goodness
Tuckaroo logo
We’re proud to unveil our newest logo design and brand ID for Tuckaroo – a revolutionary new bib design for the hip newbie. The brand combines fun, appealing colors and font with a stylish look. Look for the new bib in Buy Buy Baby stores soon. Stay tuned for our package design – we’ll post as soon as it’s done!
Exfuze Seven+ Bottles
A powerhouse drink requires a powerhouse brand. We delivered for eXfuze and Seven+ (more…)
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